N. J. Auto Industries launches Super Power SP-125

N.J Auto Industries, a Pirani Group Company has maintained its tradition by offering new look & design of Motorcycle to its customers.

New Super Power 125 cc (regular) is introduced to the market. Despite very unfavorable economic conditions & cold market activities in the holy month of "Ramadan", N.J Auto Industries has taken initiative to launch new SP-125 with the hope that its style, heavy body look and durability would catch attention of its customers during Eid sales. Nevertheless market sources have appreciated this bold step of N.J Auto Ind and showed confidence upon this product to gain reasonable sales figures.

This new SP-125 cc motorcycle offers style, comfort, thrill and smooth drive, it is commonly said in the market that by maintaining its high level of quality standards, unique features, elegant style and prompt after sales service, Super Power products have gained a great level of confidence in the market.

N.J Auto Industries currently enjoying its position among top five motorcycle producing companies in the country. Large variety in Product Line signifies its position from other brands and now keeping in view the ever growing demand of motorcycles, N.J Auto Industries offering more variety to its customers by introducing different styles in same category & displacement.

N.J Auto Industries has already got a successful exposure of Special Edition by introducing Deluxe model in 70 cc category and upon that success they moved on further to do the same experience in 125 cc by adding this new Super Power 125 cc.

-Published on page#-9 in August-2011 issue of MOBILE WORLD Magazine.

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Gold Parts for Motorcycles?

There is a debate going on in automotive sectors with reference to comparison of the values assessed by Customs authorities for Motorcycle parts, Tractor parts and Luxury vehicles. The experts were raising queries whether Motorcycle Parts imported from China were made of gold or platinum? And the Luxury vehicles' and Tractor parts were manufactured by clay or sand? Why there was a vast difference of valuation? Imposition of custom duty and other levies on Luxury vehicles parts was very nominal while on Motorcycle parts it was exorbitant?

With reference to the valuation frauds committed by Customs Authorities and the report published by MOBILE WORLD in July 2011 (Page-11) there were further misappropriations unearthed by reliable sources.

The sources disclosed that in comparison to the fifty-one (51) items long list of Motorcycle parts mentioned as Ruling U/S 25-A No.333, the Directorate General of Customs Valuation had issued only seventeen (17) items list of Tractor parts and components under Section 25-A of Customs Act, Ruling No.345, which was quite amazing. The weight of each item shown by customs authorities in Ruling No.333 was also exaggerated.

On the other hand the same Directorate General Customs issued its Ruling No.329 dated 30-05-2011 under Section 25-A for determination of customs value of "Replacement Auto Parts" for Cars and Luxury Vehicles, imported from China and other countries. This list covers more than 113 vital auto parts of such vehicles but those were displayed under seven (7) different heads only, which was a sign of corruption and maladministration.

Similarly, when we go through the valuation of parts for Cars and Luxury Vehicles fixed by Directorate General of Customs, it was fixed for most of the parts imported from China at the rate of US$ 2.07 per kg except four items which were slightly higher. For example 'Ring Synchronizer' is valued at $4.14 per kg, Spark Plug $4.96 per kg, Fuel Injection Pump Parts $6.90 per kg and Ring Set's value was fixed at $10.35 per kg, which is the highest valued item among all 113 parts list issued by Customs authorities in this regard.

On the other hand the highest valued item in Tractor parts list imported from China was also 'Ring Set' that is fixed at the rate of US$ 3.00 per kg only and the other item was Piston Set which is valued at more than two dollar and its value is fixed at $2.50 per kg while all the remaining fifteen items were valued between $1.50 to 1.70 per kg only.

According to informed sources, all the other Tractor parts not shown in Ruling No.345 are being cleared at the rate of $1.10 per kg with connivance of smugglers and the Customs authorities.

Contrary to this soft corner for Tractors, Cars and other Luxury Vehicles that were pricing in millions of rupees and selling their spare parts in thousands of rupees, the Customs attitude towards Motorcycle was quite pathetic. In the Ruling No.333 dated 07-06-2011 issued for Motorcycle Parts out of total 51 items about a dozen parts were valued in double digit and this value was varying from US$ 10.00 to a maximum of US$ 33.66, which was highest in all categories.

For example Motorcycle Carburetor was valued at the rate of US$ 13.00, CDI Unit $13.54, Rectifier Regulator $10.20, Insulator Carburetor $13.60, Ring Piston Top 2nd Oil $10.00, Spring Clutch Lever $11.00, Valve Inlet $16.42, Oil Through $25.00, Cover Cylinder Head L Side $28.67, Cover Cylinder Head R Side $29.74, and Cover Cylinder Head Top at the rate of US$ 33.66, which were the highest values assessed by customs authorities in all segments of the auto parts importable form China.

Given this detail and by comparison of the values assessed by Customs authorities for Motorcycle parts which is a poor man's ride, Tractor parts a Landlords' tool and Luxury Vehicles the pride of Privileged Class, one could raise a query whether Motorcycle Parts were made of gold or platinum? While the Luxury vehicles' parts were manufactured by clay or sand? Why there was such a vast difference of valuation, imposition of custom duty and other levies on Tractors and Luxury vehicles very nominal and on Motorcycle parts it was exorbitant?

-Nasir Mahmood

Published on page#-8 in August-2011 issue of MOBILE WORLD Magazine.

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Al-Haj FAW Motors conduct Free Tune-up on World Environment Day

In the automotive industry of Pakistan, the emerging market leader of commercial vehicles in Pakistan, Al-Haj FAW Motors took on the Corporate Social Responsibility (SCR) of conducting Free Tune-up of FAW trucks this year.

The Product Support Division (PSD) of Al-Haj FAW Motors undertook Free Tune up of all FAW trucks that came to its Service Centre during the World Environment week, The FAW customers and fleet operators were also briefed on the advantages of a properly tuned engine which were as follows.

1. The engines produce its minimum power for optimum vehicle operation.

2. The fuel consumption is optimized, giving more mileage in terms of kilometers to the litre.

3. The engine pick up is enhanced considerably giving quick response to acceleration especially in tight spots.

4. Reduces smoke and exhaust emissions.

5. Reduces the maintenance cost and enhances the service life of the engine.

The customers appreciated this gesture on the part of the company and were convinced of the fact that a well tuned engine was not only beneficial to them in terms of cost saving but they were also doing favors to the community, the country and the world at large.

Through this gesture on the part of Al-Haj FAW Motors, this was a message on World Environment Day to all the owners and operators of motor vehicles to keep the engines of their vehicles well tuned.

It may be mentioned here that World Environment Day is celebrated on fifth of June every year across the globe. Likewise in Pakistan also various types of programs are conducted to create awareness about pollution of the environment and its impact on our daily life. With special reference to motor vehicles the masses are made aware of the harmful effect of exhaust emissions and smoke emitting vehicles resulting in depletion of the ozone layer causing global warming.

-Published on page#-31 in August-2011 issue of MOBILE WORLD Magazine.

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